IPTV set-top boxes and privacy: why Linux is the leader among operating systems

IPTV set-top boxes and smart TVs running on different platforms collect varying amounts of personal data. The amount of requested data depends on the specific platform, device vendors, and applications used, but did you know that Linux-based devices offer the highest level of data protection and flexibility of settings? With on-going concerns surrounding cybersecurity and data harvesting practices, in this article we'll explain why Linux-based set-top boxes are a popular choice among users. We'll also compare them with devices on other platforms regarding personal data protection. 

IPTV set-top boxes based on the Linux operating system

IPTV set-top boxes running the Linux operating system are used for streaming media content, either using linear TV or video on demand (VoD). Due to the open source nature of the OS, developers can customize and optimize devices for specific user needs with a minimum of necessary software.

Such set-top boxes are usually equipped with pre-installed applications for watching IPTV channels and using application stores, supporting various audio and video formats. Linux-based devices can be adapted for different purposes: from home entertainment to business tasks.

One of the main reasons for the popularity of Linux-based set-top boxes is the high stability and reliable operation of the devices. Due to an active developer community and support for open standards, Linux-based set-top boxes provide users with the ability to customize and expand functionality according to their needs, including privacy options. 

No tracking mechanisms 

Privacy in Linux-based devices is ensured by the absence of mechanisms that track and collect information about user activity, something that distinguishes them from the data collection practices common in other IPTV device ecosystems. Let’s take a closer look at the most popular operating systems for set-top boxes and smart TVs.

Linux

Linux-based IPTV set-top boxes offer more options for confidentiality and privacy control because it is an open source platform. The level of privacy depends on the specific distribution and settings made by the user or device manufacturer. However, if the user engages third-party applications or services, these may collect data according to their respective privacy policies.

Roku

The Roku platform actively collects user data: devices on this OS track views and interactions with content. Devices may also collect information about the user, including app and service usage. This information can be used for targeted advertising and for improving the user experience. Device owners can limit data collection through privacy settings, but it is not always possible to completely block tracking.

webOS (LG Smart TV)

The webOS platform used in LG TVs also actively collects information for personal data processing. LG collects information about watching, app usage, and interaction with content. This data can be used for service improvements and targeted advertising. The webOS settings have a privacy management option where you can disable some data collection features, although basic tracking remains.

Apple TV

Apple’s distinctive feature is its strict approach to user data privacy. Apple TV minimizes data collection and offers device owners extensive control over what data is collected. Users can customize tracking restrictions and control app access to their data. Apple claims that the collected data is anonymized and used to improve products and services.

Android TV

There are privacy risks on Android TV boxes, as Android TV (like all Google products) actively collects user data from personal behavior tracking. Google collects information about watching habits, app usage, voice commands, and other activity on the device, which is then used to personalize content and target advertising. While users can customize some privacy settings, such as disabling personalized advertising and managing app permissions, owners do not have full control over the collection of user data.

Tips for improving privacy

Detailed analysis shows that only Linux-based devices can fully work without unnecessary processing of user data and guarantee a high level of privacy. However, the security of devices can be improved by following these tips:

Examine privacy settings: every platform has settings that allow you to limit data collection.

Use a VPN: a virtual private network can help hide your activity from internet providers and platforms.

Limit app permissions: don’t give apps more access than is necessary for them to work.

Update software: regular updates can include security and privacy improvements.

Use third-party applications cautiously: they may collect more data than the platform’s built-in services.

Data security and user privacy on IPTV set-top boxes and smart TVs depends on the combination of platform used, applications, and settings you can control.

Privacy in Linux-devices stands out with the highest level of personal data protection. In addition, with their open architecture and flexible settings, Linux set-top box users have more control over what data is collected and how it is used. Infomir is one of the largest manufacturers of Linux-based IPTV set-top boxes. For more than 20 years the company has been producing MAG set-top boxes, which continue to be in high demand worldwide due to both their reliability and high level of information security.

Recommended

Generation Z and TV: must-have features for young viewers

Generation Z consists of people who grew up surrounded by smartphones, streaming, and social media. They’ve never known television without pause or rewind, they don’t wait for scheduled programming, and they don’t see TV as background noise. For them, video is part of a personalized digital experience. If an IPTV operator wants to keep young viewers and TV audiences engaged, it's essential that the interface, content, and user flow must be built around the principle of “everything here and now.”

Cyber Threats to IPTV Platforms: Common Attacks and Protection Methods

Modern IPTV systems have become an integral part of the digital infrastructure — from home users to corporate networks and media operators.

IPTV for diasporas: the role of localized content

For millions of people living far from home, television remains a key part of their cultural identity. Music, national news, religious programs, and sports broadcasts of local clubs help diasporas stay connected to their roots. In an era of global migration, IPTV for diasporas provides operators with a unique opportunity to offer localized content for expats — not just as a service, but as a means of heritage preservation and community engagement.