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Launching a MAG Reseller Business in Cyprus: How a Local Trading Company Got Started With Infomir
Case study
- Client
- IPTV reseller / trading company (NDA)
- Location
- Cyprus
- Segment
- IPTV reseller / trading company
- Product
- MAG544, MAG544w3 (EU)
Project overview
The client is a Cyprus-based trading company reselling consumer electronics through its own online store. Looking to add IPTV set-top boxes for resale in the local Cypriot market, the company placed an initial order and returned for a repeat order ten months later.
Challenge
The reseller wanted to start reselling MAG set-top boxes in Cyprus, beginning with a small trial quantity before committing to a full product line. In its initial inquiry:
“I want to use it for reseller, to sell MAG boxes in Cyprus... I'm interested in 5 pieces for the start. Please give me the best offer.”
Solution
Infomir supplied MAG544w3 (EU) for the initial order, giving the reseller a Wi-Fi-enabled set-top box ready for resale to local IPTV subscribers.
Implementation
-
First order: 10 MAG544w3
The reseller placed an initial order of 10 MAG544w3 (EU) units — above its original 5-unit trial request.
-
Closed within a week
The order closed within a week of being placed.
-
Repeat order: 10 MAG544
Ten months later, the company placed a repeat order of 10 MAG544 (EU) units.
Results
-
20 units
MAG-series devices supplied to date
-
2 orders
Initial order and repeat order
-
10 months
Between the first and the repeat order
- Initial order size already exceeded the customer's stated trial quantity.
- Repeat order placed within a year of the first purchase.
- 20 MAG-series units supplied to date across two orders.
Looking to start reselling IPTV set-top boxes in your market?
Discuss your project with an Infomir regional manager — we'll size the configuration and pricing to your order volume.
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